The Senior Performance Marketing Manager will help to drive revenue growth and enhance global brand awareness for the e-commerce business by helping to steer the global strategy, implementation, and optimization across all performance channels. This role plays a pivotal part in supporting top-line growth, customer acquisition, and traffic initiatives. Collaborating closely with the global digital marketing ecosystem, the Senior Performance Marketing Manager will accelerate the impact of growth strategies and optimization programs. This position is crucial in identifying marketing trends, emerging technologies, best practices, competitor activities, and testing opportunities to guide regional functions.

As a member of the central team, you will collaborate with various departments, including content, onsite performance, data analysis, and brand, to support local teams in scaling E-Commerce revenue. You will work closely with our newly established global agency partner, innovating operational strategies, setting industry-leading standards for campaign management, spearheading our test-and-learn initiative, and advocating for data-driven decision-making.

• Develop and implement performance marketing strategies to drive growth for the eCommerce business and enhance global brand awareness.
• Collaborate with the global digital marketing ecosystem to optimize and benefit from growth initiatives.
• Monitor marketing trends, emerging technologies, competitor activities, and testing opportunities.
• Generate actionable insights from analytic reports and key performance indicators (KPIs).
• Utilize analytic tools (e.g., Adobe Analytics, Power BI, Google Analytics) to extract insights.
• Effectively communicate and engage with various teams, local stakeholders, and individuals at different levels of seniority.
• Demonstrate an international mindset and fluency in business English.
• Exhibit strong business acumen and a data-driven approach.
• Maintain a results-oriented, organized, and accountable work style in a fast-paced environment.
• Leverage extensive experience in D2C/eCommerce, ideally within a premium consumer, technology, or FMCG brand.

• A minimum of 6 years of senior performance marketing experience, specializing in performance and growth optimization.
• Due to the range of markets and departments this role will work with over time, we're seeking a candidate who not only brings deep specialism in performance marketing but also operates in a highly open, collaborative way.
• Demonstrated skill in teamwork and collaboration, with the ability to promote interdepartmental cooperation.
• Exceptional communication skills, adept at engaging with diverse teams, local stakeholders, and individuals of varying seniority levels.
• A results-oriented approach coupled with a data-driven mindset. We are looking for someone who possesses an analytical and process-oriented outlook, with a track record of scaling E-Commerce revenue through strategic media activation.
• Strong experience working for D2C/eCommerce and a premium brand in the consumer, technology, or FMCG industry.
• Fluent in business English with international marketing experience.
• Ideal candidates will possess a university degree in business studies, majoring in Marketing/Digital Brand Management or related fields.
• Previous experience in managing a global agency relationship or working for a global agency is a bonus.